Services we offer
The Marketing Operation Center
We call our services solution the “marketing operation center” which is a combination of analytics, insights, marketing technology, skills and know how that provide optimized multichannel engagement throughout the customer lifecycle and for on demand campaigns.
CAMPAIGN MANAGEMENT
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CAMPAIGN MANAGEMENT
- Campaign type definition (programmatic or on demand)
- Goal and budget setting
- Metrics definition and setting tagging strategy
- Contact strategy development
- Campaign assets development and optimization (emails/SMS/ Landing pages)
- Campaign testing
- Activity reporting
DIGITAL CHANNEL MANAGEMENT
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DIGITAL CHANNEL MANAGEMENT
• Heuristics analysis
• On-page SEO Audit
• Analytics Tags Audit
• Lead capture forms optimization
• Content audit
• Content update
• Structure audit (broken links and dead pages)
• Structure maintenance
• Page additions and removal
• Issue reporting
• Monthly analytics reporting
• On-page SEO Audit
• Analytics Tags Audit
• Lead capture forms optimization
• Content audit
• Content update
• Structure audit (broken links and dead pages)
• Structure maintenance
• Page additions and removal
• Issue reporting
• Monthly analytics reporting
ANALYTICS
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ANALYTICS
• Web and mobile analytics
• Behavioral analytics by segment
• Content consumption
• Outcome and performance
• Funnel management recommendations
• Behavioral analytics by segment
• Content consumption
• Outcome and performance
• Funnel management recommendations